达诺巴特上海卓越中心盛大开业，开启深耕中国市场新征程

On May 31st, 2023, in Shanghai, the metal processing industry's market leader, the Spanish Danobat Group, held a grand opening ceremony for its brand-new Shanghai Excellence Center, which is also the world's sixth global experience center. More than 400 guests, including Mr. Pello Rodriguez, CEO of Danobat Group, Mr. Jo Santens, General Manager of Danobat Group China, Mr. Luis Calvo from the Spanish Consulate in Shanghai, President Mao Yufeng from the China Machine Tool and Tooling Industry Association, management from the Spanish Mondragon United Corporation, local government leaders in Shanghai Songjiang District, partners, media representatives, and customer representatives, attended the celebration to witness another milestone moment in Danobat Group's China development.

Photos: The Spanish Danobat Group held a grand opening ceremony for its new Shanghai Excellence Center in Songjiang.

Located in the G60 Science and Technology Innovation Corridor of the Yangtze River Delta, covering nearly 4000 square meters, the Danobat Group's Shanghai Excellence Center is divided into two parts: the first floor is dedicated to applications, maintenance services, and local innovation research and development, while the second floor is used for office space, marketing, training, and forum activities. The center is equipped with multiple representative equipment prototypes from the group's brand, including internal and external grinders, non-minder grinders, high-precision hard turning lathes, and milling and boring centers. Users can intuitively experience the processing flow and enjoy real-cut testing services here. Additionally, adhering to the strategy of "For China, By China," relying on the group's strong technical team and network, and through extensive cooperation with high-quality suppliers in multiple industries, the Excellence Center will also carry out new material testing, process improvement, application solution development, and local product research and development to meet the growing and changing user needs.

Deeply rooted in China for 33 years, Danobat Group CEO Mr. Pello Rodriguez stated in his opening speech, "Since opening our first office in Beijing in 1991, Danobat Group has installed approximately 700 machines for Chinese users, witnessed the growth and transformation of many Chinese enterprises, and flourished with the booming Chinese manufacturing industry. The establishment of a new excellence center in Shanghai also demonstrates Danobat Group's strong commitment to the Chinese market: we will invest more resources to ensure that our advantages are fully utilized and promote the upgrading of local users without reserve. The future of Danobat China is promising, and we are full of confidence!"

Photos: Danobat Group's global CEO Mr. Pello Rodriguez addressed the media at the opening ceremony and engaged in deep exchanges with industry media and other executives.

"The needs of Chinese users and the changes in the Chinese market are already different from those of the past or any other market globally. We clearly see that China is firmly transforming towards intelligent manufacturing and digital production, seeing growth potential in high-end and emerging manufacturing fields such as aerospace, rail transit, and new energy vehicles. We also feel the innovative spirit pulsating in the new generation of Chinese manufacturing power. All of this tells us that we must provide users with more comprehensive, deeper, and more personalized local products and solutions. This is the original intention of establishing this excellence center." Said Mr. Jo Santens, General Manager of Danobat Group China. "The Shanghai Excellence Center will share resources with the group's global research and development platform, create solutions with international quality at Chinese speed, and continuously deliver innovative technologies and applications to the industry and global users with more agile innovation organizations and stronger local collaborative innovation capabilities."

Photos: Danobat Group China's General Manager Mr. Jo Santens spoke at the opening ceremony. Also seen are representatives from Spain's Consulate in Shanghai with their congratulations.

The President of the China Machine Tool and Tooling Industry Association, Mr. Mao Yufeng, stated in his speech that Danobat Group is actively preparing for escalating user needs and strengthening local service efforts, injecting new vitality into China's machine tool industry. The Spanish Consulate in Shanghai was also represented at the celebration. While congratulating Danobat Group on its excellence center opening, Mr. Luis Calvo also recognized it as a Spanish technology leader in China that plays a crucial role in promoting Sino-Spanish trade and expanding international influence for Spanish smart manufacturing technology.长三角G60科创走廊，是上海松江区倾心打造的科技创新中心承载区，具有全球影响力。达诺巴特集团作为第一家入驻该园区的企业，得到了和协会的高度认可与支持。Juan Jose Zaballa Gomez领事在致辞中表达了对达诺巴特集团入驻的热烈祝贺和对未来的美好期待。

紧接着，Jo Santens先生详细阐述了达诺巴特集团对G60科创走廊的高度看好，并表示这是集团深层次本地化的必然需求。他希望通过园区强大的产业集聚优势，与行业优质企业一起为中国用户创造出更加高效智能的生产加工解决方案。他也强调了达诺巴特集团对长三角更高质量一体化发展的坚定信心。

在开幕仪式上，达诺巴特集团全新定制化服务方案“荣耀盒”计划正式启动。这是一个全方位的服务包，旨在在安装新机器后最大限度地提高客户的投资回报。除了传统的国际机床品牌服务外，达诺巴特集团还提供设备评估、启动、资格鉴定等一系列服务，并与数字化解决方案相结合，全方位助力用户提升生产力和竞争力。毛予锋会长对此表示祝贺并致辞。随后，达诺巴特集团与多家智能制造生态圈供应商伙伴共同启动了这一创新务计划。会议现场气氛热烈，与会嘉宾共同见证了这一重要时刻。

开幕活动现场还展示了达诺巴特集团制造生态圈的技术参与者们的创新产品和解决方案。来自制造行业各领域的领先品牌们共同搭建制造生态圈，集各家优势实现制造全产业链的优化升级，致力于为用户提供一体化的交钥匙方案。其中，达诺巴特集团旗下品牌索拉露斯（SORALUCE）展示了其高效率镗铣加工技术，并与西门子、伊卡斯刀具合作呈现了一场重型切削机床大秀。索拉露斯的技术人员展示了机床的多项性能和技术创新点，吸引了众多嘉宾的关注。达诺巴特集团制造生态圈的协同配合也得到了完美呈现。

开幕活动结束后是为期两天的开放日活动。达诺巴特集团诚挚欢迎各地用户来参观上海卓越中心，探索技术世界。来自达诺巴特集团制造生态圈的技术参与者们也将展示他们的创新产品和解决方案。Jo Santens先生表示：“我们已做好充足准备在这个全新设施内为用户创造真正价值。”他还强调了达诺巴特集团在中国的全方位发力决心和对未来的美好展望。精彩回顾

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